Jayne is one of the most sought-after trainers in the business, whether she’s delivering one-to-one speaker training for a CEO or celebrity athlete; running a presentation skills course for lawyers; guiding teams towards improving their pitch conversion rate; helping teachers/school children develop new communication habits or working with an individual on confidence/personal impact issues.
Jayne’s unique approach draws on two and a half decades working as a live BBC TV voice over and news reader, as a presenter of broadcast and corporate programmes, as a speaker at live events and as a writer. Add to that her exceptional people skills and experience in corporate communications and financial PR, and you’ll see why clients find her to be “inspirational”, “invaluable”, “empathetic” and “effective”.
Working with Olympic superstars prompted Jayne to confront and dispel the myths around confidence in communications – as a result she has developed a highly effective process to empower those who want to become skilful communicators.
1. What is the style of the training?
Jayne’s style of training is pragmatic, supportive, creative and fun. She distils all she’s learned from 25 years in front of a camera/microphone/audience, and shares it with others via highly practical tips and strategies which can then become lifelong habits. No theoretical management babble here!
2. Who is the training for?
Jayne works with individuals and groups who want to become skilled and confident communicators (in their professional and personal lives); people who want to learn the techniques to be able to perform to their very best ability (even those who are not naturally gifted) in a variety of different situations.
Each session focuses on the strengths and weaknesses of the participants and is tailored precisely to their objectives. In 20 years of training, Jayne has helped people of all levels of seniority and experience to:
- Improve their client/peer-facing communication skills
- Communicate with more confidence in a new role/job
- Prepare and rehearse for job interviews
- Improve their pitch conversion rate
- Prepare and rehearse a specific presentation/panel discussion/after dinner talk
- Develop a more persuasive telephone style
- Make complex content accessible to non technical audiences
- Improve their networking and ‘small talk’ skills
- Prepare for a media interview/webinar
Jayne works across all sectors and with corporates of all shapes and sizes. However, she has amassed particular experience in:
- Professional and financial services
- Media/PR/Advertising agencies
3. Course content
Every session is tailored to the specific objectives of the client though, unlike other trainers, there is always a dual emphasis on content and performance. It’s not enough to be a polished performer if your message is of no value to your audience! Jayne helps people engage and persuade audiences by creating content which is both memorable and relevant.
While each course has a particular focus (see list below), there are topics which are covered in all sessions, including:
- Efficient preparation
- Message and audience planning
- Structuring content for maximum impact
- Choreographing a presentation
- Using memorable language
- Developing a personal ‘brand’
- Confidence – dispel the myths
- Rehearsal techniques
- Performance tips (including body language)
- Dealing with nerves
- Being in control
A bespoke session can also include topics such as media training, creating engaging and memorable PowerPoints and answering difficult questions.
4. Jayne's unique post - course support
Jayne provides a unique 18-month programme of post-training support to all attendees, to encourage their on-going engagement and commitment. This initially involves email communication (at monthly/bi-monthly intervals) to check on progress; support for subsequent presenting/speaking opportunities; sharing examples (articles, clips) of good/bad practice. Attendees are thus able to consolidate what was learned in the training room. Subsequently, they receive a series of 10 minute audio podcasts, (downloadable from a password-protected area of the site) at 6-weekly intervals. Each one focuses on a specific area which was covered in the initial training – a further way of ensuring that trainees’ new tools and behaviours become truly embedded.